Project Description
The retailer’s outdated e-commerce site suffered from poor load speeds, low conversions, and an inadequate mobile experience. Cept Solutions rebuilt the platform using headless architecture, PWA, and AI-powered recommendations. With improved UI/UX, seamless ERP integration, and payment gateway upgrades, the retailer reduced load times dramatically, improved conversions, and achieved sustainable year-over-year sales growth.
Challenges
01.
Long website load times.
02.
Weak mobile shopping experience.
03.
Below-industry conversion rates.
05.
Payment and ERP integrations inconsistent.
06.
Poor product personalization.
Solution
We delivered a high-performance PWA e-commerce system with mobile-first UI/UX, AI-powered product recommendations, and seamless ERP/payment integrations. The solution boosted customer experience, improved conversions, and enhanced scalability.
- Discovery & Analysis: Analyzed customer journeys, checkout behavior, ERP workflows.
- Platform Architecture: Built Next.js-based headless CMS with ERP connectors.
- Iterative Feature Delivery: Launched new design, AI engine, and integrations in stages.
Results
Page load reduced from 6.2s → 1.8s.
Mobile conversions increased 52%.
Bounce rate decreased significantly.
Core Features
Progressive Web App
Fast, mobile-first shopping.
AI Recommendation Engine
Personalized product suggestions.
ERP Sync
Inventory and orders auto-updated.
Payment Integration
Multiple secure gateways.
Modern UI/UX
Optimized for mobile users.